10 Tips to Improve Your Facebook Ad Conversions

Facebook has made some changes to its News Feed algorithm. Here’s how to improve your Facebook Ad conversions after those big social media changes. Read more

The 3-Step Formula for Generating Email Leads from Speaking Gigs

Speaking gigs are an exciting way to build interest in your digital brand. Here is how to generate email leads and turn audience members into email subscribers. Read more

What Is Digital Branding

What customers are saying about us is more important than what we are saying about ourselves. Our digital branding efforts say a great deal about who we are and what value we provide to our prospective customers, clients, partners, members, or consumers. Read more

Brands Are Learning How to Master Push Notifications Like Publishers

Push notifications are a new way to reach customers and brands are taking note. Here’s how they are seizing this unique marketing opportunity. Read more

Boosted Posts vs. Facebook Ads – When to Use Each Type

Should you use Boosted posts or Facebook Ads to promote your page and grow your web brand? Read on to learn about the pros and cons of each. Read more

How to Spot Authentic and Fake Instagram Influencers

Knowing the difference between authentic Instagram influencers and fake Instagram influencers is important for digital branders, but how can you tell the difference? Knowing can be the difference between engaging with a whole new audience and getting social media scammed. If you want to know how to tell genuine Instagram influencers from scammers, read on. Read more

Using Facebook Custom Audiences to Create an Unforgettable Digital Brand

Have you heard of Facebook custom audiences? This great advertising option will revolutionize the way you get in contact with your viewers. It takes the guesswork out of targeting and gets you in-touch with the people most interested in your posts.  Read more

How to Develop Successful Pay Per Click Campaigns

Online marketing is more effective and efficient when your marketing strategies are targeted towards the right audience. With Adwords and pay per click marketing, you can easily segment your market, directly target, and optimize your paid ad campaigns. Read more

PPC for Law Firms

Developing PPC for Law Firms can feel like a complicated process. There are keywords to pick and costs to determine. These tips and tricks will make sure that you get a firm footing for your PPC campaigns and find success.  Read more

How to Make Money From Your Digital Brand

One of the greatest benefits of having a strong digital brand is the ability to use it as a means to generate revenue. If you’ve developed a large or loyal following, you can make money from your digital brand. Read more

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