Marketing automation can seem a bit daunting at first. However, there are a number of things you can do to prepare you and your employees for the change.
Traditional prospecting methods never change. It’s the medium in which we use to prospect that evolves.
Social media is not only a platform best suited for consuming cat photos or stalking your ex, but it can also be your best source for leads.
Twitter is a destination for your customers to acquire new content. As a result, it also can be a destination for lead generation.
Although dominated by B2C brands, Instagram has many business-oriented brands that are successfully engaging with prospects.
Is email marketing better than social media? This answer may be different depending on who you ask.