Influencers are storytellers for the digital age. They have built followings with their ability to tell stories that resonate with their audiences. Brands can leverage influencers’ expertise to achieve business goals by forming mutually beneficial partnerships. Here are 7 easy steps for a successful influencer program.
If you are posting on Facebook daily, but still hearing crickets…You aren’t using Facebook video marketing effectively.
Every good marketer must know how to define a branding goal and strategy.
Your brand’s social voice should be as strong as the social content it posts.
We don’t need more content marketing. We need more relevant content.
Do you think Social Media Optimization (SMO) is like Search Engine Optimization (SEO) for social sites?
Social media is not only a platform best suited for consuming cat photos or stalking your ex, but it can also be your best source for leads.
Is your Instagram account growing as fast as it should? Here are unique ways to grow your Instagram followers.
When optimizing your digital marketing efforts, you must consider A/B testing.