Influencer Disclosure Guidelines: What Brands Need to Know

Do you want to work with influencers, but aren’t sure how to comply with influencer disclosure guidelines? Here’s how to protect your brand so taking part in influencer campaigns is a breeze. Read more

Boosted Posts vs. Facebook Ads – When to Use Each Type

Should you use Boosted posts or Facebook Ads to promote your page and grow your web brand? Read on to learn about the pros and cons of each. Read more

How to Spot Authentic and Fake Instagram Influencers

Knowing the difference between authentic Instagram influencers and fake Instagram influencers is important for digital branders, but how can you tell the difference? Knowing can be the difference between engaging with a whole new audience and getting social media scammed. If you want to know how to tell genuine Instagram influencers from scammers, read on. Read more

6 Steps Marketers Can Take to Prepare for ‘California’s GDPR’

Marketers get ready, because the CCPA (California Consumer Privacy Act) is coming, and it may just change everything. If you collect consumer data in or from the state of California, you need to make sure that you are prepared to adapt. Read more

10 Amazing Instagram Stories Examples

If you are looking for some tricks and tips when it comes to mastering advertising via Instagram Stories, it can be helpful to look at effective examples for inspiration. Keep reading to check out these great Instagram stories examples. Read more

How to Use Instagram Stories to Drive Traffic to an Opt-In Form

Every business aims to use social media to increase their reach and customer base, but did you know that you can use Instagram Stories to generate leads? This unique tool can really help you increase your brand’s social media reach when used strategically. If you want to know how to make use of Instagram Stories Read more

3 Simple Offline Strategies to Improve Amazon Seller Feedback

Online merchants on Amazon have a seller feedback problem. It turns out that less than 5% of Amazon shoppers leave feedback on the things that they purchase. This is not usually the fault of the merchant. They did not provide poor customer service or products or drop the ball on delivery. The cause is that Read more

How To Use Product Reviews To Sell Your E-commerce Products

There are possibly billions of products available online and countless product reviews for many of them. When it comes to online product reviews, many who are looking to succeed in the e-commerce marketplace wonder just how important they are. Do people actually read them? Can product reviews really influence purchasing decisions?    Read more

How to Use Your Digital Brand to Land the Perfect Job

Your digital brand can be used for more than just creating your own business. It can also generate interest in you for a new job. Believe it or not, you can use your digital brand even to land you the perfect job. Read more

Using Facebook Custom Audiences to Create an Unforgettable Digital Brand

Have you heard of Facebook custom audiences? This great advertising option will revolutionize the way you get in contact with your viewers. It takes the guesswork out of targeting and gets you in-touch with the people most interested in your posts.  Read more

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