Influencer marketing isn’t new; it has been around since the dawn of modern advertising. To ask a reputed individual to help market your products is a classic and very beneficial strategy.
Recently, Instagram announced the release of a new stories feature. With Instagram Stories, you can capture photos and videos that will only be shared for 24 hours. Now that disappearing content is on the table, you can use Instagram Stories to promote your digital brand in ways previously unavailable on the platform.
Social media is not only a platform best suited for consuming cat photos or stalking your ex, but it can also be your best source for leads.