Everyone in the content marketing industry knows about the customer funnel and its part in the customer journey. If you want to learn more about why top content marketers are ditching the funnel, read on.
The blue check mark that appears next to an account name on Instagram is coveted and for good reason. Instagram badges verify the authenticity of brands and provide an opportunity for increased visibility and credibility. If you are looking to gain more traction on the platform and improve your digital branding efforts, you want to
Why do you need to establish a good product-story fit? Connecting your product and brand story is a great way to get more customers, clients, and leads. The story behind your product, the story that started your business is a big part of who you are and what you offer. Sharing it with your audience
When you need an instant influx of web traffic, try to negotiate an email sponsorship. Simply, use another brand’s email list to send traffic to your site. This article outlines exactly how to negotiate an email sponsorship. Keep reading to find out more…
There are several tools you can use to track social media engagements. Here is a free tactic to get more insight into how social media is contributing to your revenue. In this article, I’ll walk you through how to marry Google Analytics to social media so you can enhance your digital branding efforts.
Link building is a great tactic that builds your domain authority and increases your visibility in search engine results. As you begin to build or enhance your digital brand, developing the proper link building strategies will increase brand awareness, visibility, and credibility. This article will show you how.
Social media can become a time drain if you aren’t using your time efficiently. While using it to build your digital brand requires a significant commitment of time and energy, you can maximize your time by putting your effort towards the activities that will achieve the best results. Here are some social media productivity hacks
Social Media is a great platform for marketing, but only if you understand it. You must understand and be able to analyze your social media ROI to get anything out of it. Here’s how you do it.
A podcast is your connection to your listeners who value your knowledge and wish to learn from you. There are different forms of podcasts, and knowing which one suits you best is the first step towards making this happen. Once you feel prepared to give it a go, you’ll have to sell it to your
Adwords PPC campaigns are a huge part of digital branding. Marketers must know all the rules behind PPC campaigns in order to be successful and make the most out of it. From knowing what goals to define to pointing out the flaws that get in the way of success, here’s everything you need to know!