Why Brands Are Moving to Instagram

Many e-businesses are changing their digital branding strategy to make Instagram their home base. Read on to find out why. Read more

What Is Digital Branding

What customers are saying about us is more important than what we are saying about ourselves. Our digital branding efforts say a great deal about who we are and what value we provide to our prospective customers, clients, partners, members, or consumers. Read more

How to Get Your Brand Verified On Instagram

The blue check mark that appears next to an account name on Instagram is coveted and for good reason. Instagram badges verify the authenticity of brands and provide an opportunity for increased visibility and credibility. If you are looking to gain more traction on the platform and improve your digital branding efforts, you want to Read more

Influencer Disclosure Guidelines: What Brands Need to Know

Do you want to work with influencers, but aren’t sure how to comply with influencer disclosure guidelines? Here’s how to protect your brand so taking part in influencer campaigns is a breeze. Read more

Boosted Posts vs. Facebook Ads – When to Use Each Type

Should you use Boosted posts or Facebook Ads to promote your page and grow your web brand? Read on to learn about the pros and cons of each. Read more

How to Spot Authentic and Fake Instagram Influencers

Knowing the difference between authentic Instagram influencers and fake Instagram influencers is important for digital branders, but how can you tell the difference? Knowing can be the difference between engaging with a whole new audience and getting social media scammed. If you want to know how to tell genuine Instagram influencers from scammers, read on. Read more

10 Amazing Instagram Stories Examples

If you are looking for some tricks and tips when it comes to mastering advertising via Instagram Stories, it can be helpful to look at effective examples for inspiration. Keep reading to check out these great Instagram stories examples. Read more

How to Use Instagram Stories to Drive Traffic to an Opt-In Form

Every business aims to use social media to increase their reach and customer base, but did you know that you can use Instagram Stories to generate leads? This unique tool can really help you increase your brand’s social media reach when used strategically. If you want to know how to make use of Instagram Stories Read more

Using Facebook Custom Audiences to Create an Unforgettable Digital Brand

Have you heard of Facebook custom audiences? This great advertising option will revolutionize the way you get in contact with your viewers. It takes the guesswork out of targeting and gets you in-touch with the people most interested in your posts.  Read more

Website or Social Media Page – Which is More Cost Effective for Your Brand?

There shouldn’t be any doubt in anyone’s mind that having a strong online digital presence is one of the most important things for a brand in our technologically oriented society. That being said, building and maintaining a digital presence can require quite a bit of time and money. Entrepreneurs and small business owners may be Read more

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