Influencer Disclosure Guidelines: What Brands Need to Know

Do you want to work with influencers, but aren’t sure how to comply with influencer disclosure guidelines? Here’s how to protect your brand so taking part in influencer campaigns is a breeze. Read more

Boosted Posts vs. Facebook Ads – When to Use Each Type

Should you use Boosted posts or Facebook Ads to promote your page and grow your web brand? Read on to learn about the pros and cons of each. Read more

How to Spot Authentic and Fake Instagram Influencers

Knowing the difference between authentic Instagram influencers and fake Instagram influencers is important for digital branders, but how can you tell the difference? Knowing can be the difference between engaging with a whole new audience and getting social media scammed. If you want to know how to tell genuine Instagram influencers from scammers, read on. Read more

10 Amazing Instagram Stories Examples

If you are looking for some tricks and tips when it comes to mastering advertising via Instagram Stories, it can be helpful to look at effective examples for inspiration. Keep reading to check out these great Instagram stories examples. Read more

How to Use Instagram Stories to Drive Traffic to an Opt-In Form

Every business aims to use social media to increase their reach and customer base, but did you know that you can use Instagram Stories to generate leads? This unique tool can really help you increase your brand’s social media reach when used strategically. If you want to know how to make use of Instagram Stories Read more

Using Facebook Custom Audiences to Create an Unforgettable Digital Brand

Have you heard of Facebook custom audiences? This great advertising option will revolutionize the way you get in contact with your viewers. It takes the guesswork out of targeting and gets you in-touch with the people most interested in your posts.  Read more

Website or Social Media Page – Which is More Cost Effective for Your Brand?

There shouldn’t be any doubt in anyone’s mind that having a strong online digital presence is one of the most important things for a brand in our technologically oriented society. That being said, building and maintaining a digital presence can require quite a bit of time and money. Entrepreneurs and small business owners may be Read more

4 Effective Instagram List Building Tips

You don’t have to be a photographer or an expert photoshop editor to gain a large following on Instagram. All you need is the proper knowledge, and you will gain an effective Instagram list building technique to grow your digital brand visibility.  Read more

6 Questions to Ask Yourself Before Investing in Facebook Ads

We’re all told these days that social media is a “pay-to-play” game, and that if you want your business to grow you absolutely must be investing in Facebook Ads. The truth is a little more complicated than that. It’s true that investing in Facebook Ads can be a very effective way to build an audience, Read more

How to Run an Instagram Story Takeover

An Instagram story takeover is a fun way to introduce yourself to a new audience. It can also allow you to interact with new people and showcase your brand in a new way. Giving your audience a new way to engage with your brand if critical if you want to remain top of mind. Keep Read more

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