How to Pick the Best Live Video App for Your Brand

Facebook, Instagram, and Twitter all offer live video broadcasting to users. With multiple apps to choose from, the question becomes, which app is best for your brand? To select the best app for your brand, you must consider your goals, your audience, and the capabilities of each platform. Here are the unique features of each app Read more

35 Author Hashtags To Market Your Next Bestseller

So you’ve written your next bestseller. Now what? These days it’s not enough to have your work in print. You also need to have a solid digital marketing strategy to connect with readers and publishers. Here are 35 author hashtags to help you promote your writing. Read more

How To Use Small Business Hashtags To Promote Your Brand

Owning a small business does not have to put you at a competitive disadvantage. The hashtag is one of the great equalizers of 21st-century marketing. When used correctly, it can help boost the quantity and quality of views on your digital content.  In this article, we will discuss how to use small business hashtags to Read more

5 Ways To Find Prospects Using Twitter

Finding customers and networking leads is the essence of business development. But due to the competitive nature of business, brands need to get creative in order to find new prospects. Here are 5 ways to find prospects using Twitter. Read more

3 Reasons Why Twitter Moments Benefits Your Digital Brand

Stories have become a major component of social media. Snapchat and Instagram have created a buzz around this functionality. Recently, Twitter has upped its game by opening Twitter Moments to brands. Read more

How To Get A Verified Twitter Account

We all understand the importance of acquiring the coveted blue checkmark on our Twitter account. But how does this mark affect our brand perception? Read more

How to Promote Your Brand with a Twitter Chat

In today’s social media era, social platforms come and go. One day Google Plus was all the rage. On a different day, Pinterest was enormously popular. Even Swarm’s predecessor Foursquare had its time. Say what you will about Twitter, but this platform has social media staying power. Leverage the power of this platform and promote your Read more

How to Use Hashtags to Promote your Brand

Whether you manage social channels for a corporate brand or your personal brand, it is important to use hashtags to promote your brand. Read more

How to Strengthen Your Brand’s Social Voice

Your brand’s social voice should be as strong as the social content it posts. Learn how to strengthen your brand’s social voice below. Read more

Social Selling

Social media is not only a platform best suited for consuming cat photos or stalking your ex, but it can also be your best source for leads. Read more

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