If a tree falls in an empty forest does it make a sound? Sure it does, but who cares? If you don’t want your content to suffer the same fate as a dying tree, you need social media influencers to promote it.
Influencers are storytellers for the digital age. They have built followings with their ability to tell stories that resonate with their audiences. Brands can leverage influencers’ expertise to achieve business goals by forming mutually beneficial partnerships. Here are 7 easy steps for a successful influencer program.