Watch your tone! There’s a reason this is uttered during an escalated debate. Your tone provides a certain connection with the receiver. The same applies to your brand’s tone.
Are you looking to align your brand with current trends relevant to your audience? If so, it’s time to start creating memes!
Most businesses don’t have a clear understanding of what relationship marketing is and how to successfully put it into practice.
Do you think Social Media Optimization (SMO) is like Search Engine Optimization (SEO) for social sites?
When developing a business strategy, don’t think about what product or service you can develop. Think about what you can do for your potential customers.
Marketing processes, skills, and technology will look different by the year 2020. Not every marketer can win.
Social media is not only a platform best suited for consuming cat photos or stalking your ex, but it can also be your best source for leads.
When optimizing your digital marketing efforts, you must consider A/B testing.
Digital marketing strategies seem to change with the seasons. Businesses focus on keeping up with these changes and, as a result, measurement is often left on the back burner.