We all understand the importance of having healthy relationships in our lives. But, we may often forget how important healthy relationships impact our businesses. Of all the success metrics, if we measure brands the way we measure healthy relationships, we can easily outperform the competition. That’s why you should understand the reasons why consumers view
A podcast is your connection to your listeners who value your knowledge and wish to learn from you. There are different forms of podcasts, and knowing which one suits you best is the first step towards making this happen. Once you feel prepared to give it a go, you’ll have to sell it to your
Reputation management is an essential part of digital branding. From reviewing content before it’s posted to social media to monitoring accounts for signs of hacking attempts, every brand should have a plan for minimizing PR disasters. Here are 5 ways that you can protect your company’s reputation on social media.
If you’re looking to give your digital brand perception a new look with a digital rebrand, you should first consider why you want to rebrand yourself, what to do before rebranding, how to manage your rebrand, and what to do after you rebrand yourself.
A well thought-out and carefully implemented SEO campaign can bring many benefits to a company. When used effectively, SEO can help boost brand awareness.
Finding tools to help you manage your digital presence is an important step in customer acquisition and retention. Here are 5 digital branding tools that you can’t do without when it comes to tracking and analyzing your performance.
Let’s all face it, at some point your digital brand look and feel becomes outdated, unappealing, and boring because change is inevitable.
Live streaming can be a valuable way to improve your brand image. Because broadcasts occur in real-time, live streaming can humanize your brand and make your interaction with customers appear more personal. Here are 6 ways live streaming can boost your brand.
Reporting an event on Snapchat has become increasingly popular since users capture and share moments in real time. Snapchat is perfect for reporting live events including a sports game, a protest, or a red carpet event because the process is quick and simple. Now the question is, how do you cover an event on Snapchat?
Conversations, communications, and actions all contribute to how your brand is perceived. Recognizing this is key to managing your brand and maximizing its potential. Here’s a closer look at 5 ways to protect your brand image.