The Ultimate Instagram Ads Cheatsheet

Advertising on Instagram is a simple and effective way to grow your digital brand and draw in potential customers to your business. Read more

What Is Digital Branding

What customers are saying about us is more important than what we are saying about ourselves. Our digital branding efforts say a great deal about who we are and what value we provide to our prospective customers, clients, partners, members, or consumers. Read more

Content Planning Tips To Compete with Big Brands

What do big brands and small brands have in common? They all can create great content equally. There can be content created with an iPhone getting more views and engagements than content created with a million dollar budget. So, if you think you don’t have the ability to create blockbuster content, continue reading as this Read more

The Correct Way To Analyze Your Social Media ROI

Social Media is a great platform for marketing, but only if you understand it.  You must understand and be able to analyze your social media ROI to get anything out of it.  Here’s how you do it. Read more

What You Should Know Before Creating Adwords PPC Campaigns

Adwords PPC campaigns are a huge part of digital branding.  Marketers must know all the rules behind PPC campaigns in order to be successful and make the most out of it.  From knowing what goals to define to pointing out the flaws that get in the way of success, here’s everything you need to know! Read more

What Facebook Wants You to Know About Mobile Advertising

Facebook Marketing Science and Facebook Creative Shop have teamed up to analyze their own third-party research. They wanted to understand how user behavior affects marketing and develop creative strategies to push the boundaries of Facebook mobile advertising. Read more

How To Generate Sales Leads From Webinars

Conducting a webinar is both an art and science. Read more

5 Steps to Targeting Your Social Buyer

Social media is changing the way many consumers make purchases. Today, consumers use social platforms before, during and after a purchase. Read more

How to Make Money From Your Digital Brand

One of the greatest benefits of having a strong digital brand is the ability to use it as a means to generate revenue. If you’ve developed a large or loyal following, you can make money from your digital brand. Read more

3 Reasons Metrics Matter for Successful PPC Campaigns

Metrics are a bit of an obsession for businesses. As the saying goes, what can be measured can be managed. And it’s true. But, many people spend more time looking at the wrong metrics and not enough time looking at the right ones. For PPC campaigns, there are particular metrics that must be measured for Read more

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