5 Hacks to Beat the Instagram Algorithm

Getting your content in front of your audience on Instagram isn’t as easy as it used to be. Since Instagram no longer shows users posts chronologically, you must put in extra effort to maintain visibility on the platform. Here are 5 hacks to beat the Instagram algorithm and get your content seen. Read more

5 SEO Mistakes That Cost You Money

SEO is a crucial process that factors into your digital brand visibility. To increase search visibility and grow your business, you want to steer clear of these 5 SEO mistakes that cost you money. Read more

7 Easy Steps for a Successful Influencer Program

Influencers are storytellers for the digital age. They have built followings with their ability to tell stories that resonate with their audiences. Brands can leverage influencers’ expertise to achieve business goals by forming mutually beneficial partnerships. Here are 7 easy steps for a successful influencer  program. Read more

20 Critical Backlink Factors That Increase Brand Visibility

If you are looking to ways to increase digital brand visibility, you must consider obtaining backlinks to your site. In this post, I’ll review 20 critical backlink factors that increase brand visibility. Read more

5 Digital Branding Methods for Generating Business Leads

There are a thousand and one ways to generate business leads.You can attend conferences, go to trade shows, send postcards, call people and even knock on some doors. The challenge is figuring out which lead generation strategy will work best for your business.  Here are 5 digital branding methods for generating business leads. Read more

How to Improve Brand Signals For Better SEO

SEO is an important component of your digital branding efforts. To increase your visibility, you need to improve brand signals for better SEO. Read more

5 Reasons Why Digital Psychology Can Improve Conversions

When it comes to converting potential customers, you can’t afford to leave any digital stone unturned. That includes attracting, engaging and interacting with customers from the moment they first encounter your brand until they convert to customers. Read more

Digital Branding vs Personal Branding

Should you have a personal brand or a digital brand? Which one is best for your business? Read more

How to Create A Hashtag For An Event

An event is not an event without a hashtag. If you plan on engaging with event attendees online before, during, and after your event, you must have an event hashtag. Read more

How to Measure Your Digital Branding Efforts

Metrics can help you understand how your brand is performing within the framework of customer perception and competing brands. Measure your digital branding efforts to determine how these metrics affect your bottom line. Read more