How Does Your Business Stack Up Against Industry Average Facebook CTR?

Want to know how your business stacks up against the industry average for Facebook CTR? Look no further! We’ve taken a look at the data and want to share the results! Read more

The 5 Rules of Social Media Optimization (SMO)

Do you think Social Media Optimization (SMO) is like Search Engine Optimization (SEO) for social sites? Read more

How to Get Promoted by Social Media Influencers When You’re a Newbie

If a tree falls in an empty forest does it make a sound? Sure it does, but who cares? If you don’t want your content to suffer the same fate as a dying tree, you need social media influencers to promote it. Read more

How to Use Instagram Live to Generate Leads

Using Instagram Live to Generate Leads can be an after-thought. Instagram live has recently gained a lot of popularity since it now allows users to save their live stream videos. Read more

How to Verify a Facebook Page for a Local Business

Are you trying to attract more attention to your local business Facebook Page? Wondering how you can get your Facebook page to appear more official? Follow these few easy steps to verify your Facebook page! Read more

5 Ways To Find Prospects Using Twitter

Finding customers and networking leads is the essence of business development. But due to the competitive nature of business, brands need to get creative in order to find new prospects. Here are 5 ways to find prospects using Twitter. Read more

How to Use Google Analytics to Measure Instagram

Using Google Analytics to Measure Instagram is a great way to link engagements to sales. Read more

How Effective is Social Media for Driving Sales?

The presence of social media in our daily lives cannot be ignored, but how effective is social media for driving sales? We looked at the numbers and want to share our insights with you! Read more

Top Consumer Motivations for Engaging with Online Content

Want to understand what makes consumers interact with your online content? Look no further! Here are the top consumer motivations for engaging with online content. Read more

Biggest Social Media Turnoffs to Avoid

For many of you, increasing your followers on social media is probably part of your goals for 2017. But are your strategies actually hurting you? Take a look at the biggest brand social media turnoffs and see if you are making these mistakes. Read more

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