How to Get Over Your Fear of Live Streaming

Live streaming has recently gained popularity across all platforms, from Facebook live to Snapchat to Instagram. Read more

10 Cases of Brands Showing Customers Love

Customers are the lifeline of every brand so it’s important to have a strategy to optimize customer satisfaction. If you’re looking to increase customer loyalty, take note of 10 successful brands showing customers love. Read more

How to Cover an Event on Snapchat

Reporting an event on Snapchat has become increasingly popular since users capture and share moments in real time. Snapchat is perfect for reporting live events including a sports game, a protest, or a red carpet event because the process is quick and simple. Now the question is, how do you cover an event on Snapchat? Read more

Best Ways to Use Testimonials to Build Your Brand Reputation

Testimonials are important for all businesses. Now more than ever before, customers use testimonials to decide between doing business with you or your competition. Read more

How to Be More Transparent on Social Media

Social media can be intimidating at times. Especially when you think about how updates you and others share can live on forever. The weight of this fact alone is enough to make anyone hesitant to be transparent. To win over your audience, you want to open up and be more transparent on social media. Read more

5 Ways to Protect Your Brand Image [Infographic]

Your brand reputation is irreplaceable. Every communication, interaction, and conversation connected to your brand contributes to your brand perception. If you want to protect your brand image, you have to proactively make sure your brand is represented well. Read more

7 Powerful Ways to Build a Great Brand Reputation

Reputation is one of the most important assets for a brand. Your brand reputation signals to consumers whether or not you can be trusted with their time, energy, and money. Here are 7 powerful ways to build a great brand reputation. Read more

8 Steps to Getting Your Google Analytics Certification

Google Analytics is a very important tool for marketers. Verifying your knowledge of the tool is a sure way brush up on your skills and enhance your credibility. Here are 8 steps to getting your Google Analytics Certification. Read more

3 Reputation Management Tips for Business Executives

In toady’s digital landscape, people discuss and interact with brands more than ever. How you are viewed not only affects business performance, but also affects the nature of future opportunities. Actively managing your reputation is critical to maintaining and enhancing your digital credibility. Here are 3 reputation management tips for business executives. Read more

How to Pick the Best Live Video App for Your Brand

Facebook, Instagram, Twitter, and Periscope all offer live video broadcasting to users. With multiple apps to choose from, the question becomes, which app is best for your brand? To select the best app for your brand, you must consider your goals, your audience, and the capabilities of each platform. Here are the unique features of Read more